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RelationSys Technologies has put together a consulting team with extensive experience in financial service marketing.
In the current climate the need to communicate and provide financial service products that are transparent is vital.
Added to this, consumers are changing the way in which they prefer to receive information. No longer is direct mail and emails effective. Personalisation of the service should now be at the centre of new strategies , with growth in search, widgets and mobile smart phones, marketing and customer service managers should ask, how will Web2.0 banking look?
We have created a strategy map for some facets of web2.0 adoption, and have already started to present these to some well known financial service brands. Contact us if you have a bank, wealth management, insurance, or pension business.
RelationSys Technologies solution summary for Financial services:
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Area
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Benefit
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RelationSys tools to use
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Client Relations
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Creates areas to provide more data and information for clients who want a clearer picture
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Moderated Community
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Company reputation analysis - thematic and tagged news
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Monitors company reputation and sorts incoming feeds in a better way - tagged, sorted by type and presented across all of your devices in a manner which you specify
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Reputation Monitor:
RSS reader with tags
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Tagged information
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Sends out your information with tags clearly indicating what the information is about
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XBRL, Corporate Blogging Engine
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Creating interactive information
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Provides investors with financial data in the latest standard - XBRL, which this allows them faster, broader and more accurate access and allows them to compare your figures side-by-side with peer group companies
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XBRL Publisher, XBRL Aggregator
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